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Cannes Plots Virtual Film Market to Run Alongside CAA-Lead Initiative – Variety

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With the Cannes Movie Pageant now in limbo on account of France’s ban on occasions with huge crowds till mid-July, the Marché du Movie is now organising a full-on digital market from June 22-28, Selection has confirmed. As well as, the Marché du Movie, which has at all times run alongside the competition, will this 12 months run similtaneously a CAA-led digital market, based on an business supply near each initiatives.

Jerome Paillard, head of the Marché du Movie, is to speak particulars in regards to the digital market on Friday.

Paillard had beforehand mentioned he was contemplating utilizing the Marché du Movie’s personal digital software Cinando, in addition to different apps equivalent to Zoom, to place collectively a digital confab permitting for screenings, which might be complementary to the CAA-led initiative which is able to deal with displays round packaging of initiatives and selling films.

The Marché du Movie’s digital market will cater to a wider array of gross sales brokers and goal arthouse distributors, whereas the U.S.-driven initiative will likely be geared in direction of greater initiatives with high-profile expertise.

Final 12 months’s Marché du Movie drew a file 12,527 contributors. It’s thought-about to be the world’s largest and most necessary film markets for the unbiased movie sector, forward of the EFM in Berlin and the AFM in Los Angeles.

The Cannes Movie Pageant, in the meantime, gained’t happen in late June or early July because of the coronavirus pandemic, although organizers have mentioned they proceed to discover completely different choices for 2020.

Extra to return.

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