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G-Dragon becomes 1st Korean artist to have Chinese ad in 4 years, as well breaks records in Weibo

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G-Dragon of group BIGBANG was just lately chosen because the mannequin for a Chinese language model, he turned the primary South Korean superstar to signal a company endorsement cope with a Chinese language firm following Beijing’s digital ban on “hallyu,” or South Korean popular culture, since 2016, opening the doorways once more for Korean Leisure in China after a very long time. 

G-Dragon photographs was positioned in large-scale native billboards all around the nation, the commercial was just lately posted on Weibo, which turned instantly scorching matter reaching 230 million views. Following the web promotion, ‘Tea Pie’ is at present holding indoor and outside promoting utilizing large-scale billboards throughout China.

The truth that G-DRAGON’s commercial is being expanded to the offline market has a giant implication. It’s as a result of it’s the first time {that a} Chinese language native model has signed a cope with a Korean superstar and selling the very fact since again in 2016.

Associated commercial officers defined, “There have been Korean superstar fashions in China, however they have been actually restricted to Korean merchandise which were exported to China or to world model commercials”.

The Chinese language market is exhibiting passionate reactions. Due to G-DRAGON’s unchanging recognition, ‘Tea Pie’ is already beginning to get hold of commercial results.

Since BIGBANG’s recognition and affect have been confirmed as soon as once more by G-DRAGON, persons are paying eager consideration on the group’s future actions.

Not solely he breaks boundaries between nations, however G-Dragon newest submit in Weibo have attain a milestone of 1.four million likes, making it essentially the most favored submit by Korean in Weibo historical past. And as he introduced “The flowers are blooming and I’m again. “

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