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India plans to start up its own mobile app store

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India plans to start up its own mobile app store

The central government will consider requests from technology entrepreneurs to launch India’s own app store.

In a bid to make India Aatmanirbhar (Self-reliant), the Modi government is reportedly planning to launch its own app store as an alternative to Google and Apple’s app store.

 Highlights:

  • India plans to start up its own mobile app store.
  • India’s own app store would not charge a 30 percent fee on all applications.
  • Android has a monopoly and has a 97 percent market share in India

India own app store as an alternative to

Google, Apple Store.

According to Government sources, C-DAC will build India’s alternative to Google’s Play store.

Android has a 97% market share in India, so India should Have its own App store. The app store is being built under the Aatmanirbhar App Scheme.

Indian start-ups and companies are calling for a local application store that does not charge a high service fee. This comes at a time when Fortnite developer Epic is enraged in a battle with Apple over its 30 percent cut on in-app purchases.

Play Store tax sparks call for an Indian alternative.

Paytm, one of India’s leading payments firms, protested against the U.S. tech giant’s decision to remove its app for a few hours last month citing violations of gambling policies.

Nonetheless, several Indian start-up founders are calling for a local app store that doesn’t charge a high service fee.

“It’s absolutely necessary to have a local app store,” said Vishal Gondal, co-founder of Bengaluru-based gaming firm nCore Games.

“If we have to give 30% fees to Google and also pay for customer acquisition, how will our budding businesses survive?”

India already runs a mobile app store that lists over 1200 mainly government-backed applications and the government could also consider expanding that instead of starting from scratch, the official added.

Time will only tell if a National application store becomes successful and gains a prominent market share. Tech giants like Huawei, Samsung, and Amazon have tried but failed with their own alternative app stores.
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