U.Ok. broadcaster ITV has introduced a £500,000 ($616,000) improvement fund focused on the unbiased sector to assist producers through the coronavirus lockdown.
ITV stated the fund, unveiled Monday by director of tv Kevin Lygo, is designed to speed up the seek for new concepts and content material, significantly in non-scripted, for the channel within the latter a part of 2020 and into 2021.
Lygo stated: “ITV’s success relies on the concepts which can be dropped at us by indies from throughout the U.Ok. and we don’t need that to cease.We now have this cash particularly obtainable to ramp up improvement over the following few months so we are able to hit the bottom operating when present restrictions are lifted.”
Lygo defined that ITV’s commissioning groups will improve the variety of digital conferences they should construct up a slate over the following few months. “When you have an concept for us, particularly within the unscripted area, we’re ready to assist fund that instantly.”
Lygo added: “We wish to reassure the indie group — small or massive, regional or London — that ITV may be very a lot open for enterprise and we have now the useful resource to put money into concepts for the channel.”
Information of ITV’s initiative got here inside hours of the BBC asserting a five-point plan to assist bolster the struggling unbiased manufacturing sector.
British producers, like their counterparts worldwide, have been onerous hit amid delayed and canceled shoots attributable to the coronavirus disaster.
The BBC’s measures additionally included further funding for improvement.