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Variety Hires Kate Roach as Sales Director for U.K., Europe – Variety

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Selection has appointed Kate Roach, a seasoned media promoting gross sales govt, as Gross sales Director for the U.Ok. and Europe.

Based mostly out of Selection’s London workplace, Roach’s duties embrace promoting gross sales throughout movie, tv and shopper accounts for the U.Ok., Turkey, Germany, Greece, Central Europe, Japanese Europe and CIS. She may also deal with tv out of Canada.

A seasoned gross sales skilled with greater than 18 years of expertise, Roach has labored throughout a variety of various markets together with each B2B and B2C media retailers.

Roach started her profession within the leisure and hospitality industries, engaged on a start-up journal centered on occasions, venues and nightlife earlier than transferring into venue and reservation gross sales and finally touchdown again in publishing.

She spent 5 years overseeing advert gross sales for the TV trade as Worldwide Gross sales Supervisor for London-based commerce publication Tv Enterprise Worldwide. She later labored throughout luxurious shopper and enterprise titles equivalent to Pageant Media, Morris Customer Publications and Interactive Investor.

All through her profession, Kate has constructed a formidable international shopper base inside the TV and luxurious shopper sector.

“We’re so joyful to welcome Kate into the Selection household,” mentioned Millie Chiavelli, SVP of World Gross sales and Partnerships at Selection.

“She brings precisely the correct mix of worldwide leisure and shopper promoting gross sales expertise essential to propel Selection to the following degree. Her shopper relationships and trade data are excellent.”

Roach mentioned: “I’m delighted to be working for such a prestigious model. With the ability to characterize a world title with the longevity and respect of Selection is an absolute honor.”

At Selection, Roach will report back to Chiavelli.

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