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WarnerMedia expands free HBO Max deal to HBO subscribers who pay through Apple’s services

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WarnerMedia and Apple have reached a deal that can give free HBO Max entry to current HBO clients who subscribe to the service via Apple. Free entry begins when the brand new streaming service launches on Could 27th, via Deadline.

It’s a change from the unique announcement, the place AT&T — which owns WarnerMedia, and by extension, HBO Max — mentioned that solely clients who subscribe via hbonow.com and are billed immediately by HBO would get the free improve.

The deal contains each clients who subscribe to HBO Now via an App Retailer in-app buy on the iOS model of the streaming app, in addition to subscribers to HBO via the Apple TV app’s “Channels” characteristic.

As a part of the settlement, HBO Max will combine into the Apple TV app in the case of suggesting content material and can supply the choice for brand new subscribers to enroll via Apple’s retailer — identical to with HBO Now.

The brand new deal seems to use simply to Apple clients, that means that anybody who subscribes to HBO via a special means — like Amazon Prime — received’t get HBO Max free of charge, a minimum of for now.

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